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ideas for marketing

Stability is Forecast in Marketing Positions

Hiring for marketing positions is predicted to remain stable for 2016...

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How to Build and Drive Your Personal Brand

Define who you are and how you want to be perceived. Be authentic and true to you—don’t borrow someone else’s brand. If the automobile has a four-cylinder engine, it’s not a muscle car.

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Chief Marketing Officer vs. Chief Communications Officer: Who Leads Who?

Throughout the years, there have been many conversations about whether the C-suite appreciates the marketing and communications functions at their companies. The short answer is yes.

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Three Heads ARE Better Than One:

Now that social media is a permanent addition to the recruiting tool belt, it’s more important than ever for the department seeking talent to work closely with HR to find and qualify candidates.

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Brand Ambassadors

A company's strongest assets are its people. But when it comes to representing the company's brand, those people can also be the weakest link...

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Tips for Social Media B2B

Tips for Using Social Media B2B...

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SXSW 2012 Industry Insight: Traxion Control

Nikhil Potdar works for a brand and marketing agency based out of Arlington, Virginia...

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SXSW 2012 Industry Insight: SavvyCard

Daud Power of SavvyCard announces an outbound marketing and personal branding tool...

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SXSW 2012 Industry Insight: iTriage

Kevin Wanek describes a mobile healthcare application for consumers...

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SXSW 2012 Industry Insight: XOMO

Alex Ackermans describes a new user tool for conferences and events...

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