GenOn Energy - Brookwoods Group

WAYS TO AVOID THE HALO AND HORN EFFECTS WHEN HIRING

The halo effect is a cognitive bias where an overall positive impression of a person influences how you feel and think about their...

How to Conduct a Job Interview and Not Lose Top Candidates

We recently saw a post from a candidate who had a truly awful interview experience. They were scheduled for a panel interview online...

4 SMART HIRING GOALS EVERY COMPANY SHOULD SET IN 2025

Setting actionable and measurable hiring goals is critical to driving organizational success. SMART (specific, measurable, achievable, relevant, and time-bound) goals provide a roadmap...

Talent DNA: How to Lead When Positivity Is Your Strongest Natural Talent

Have you ever walked into a room and felt the energy lift? Not because of a sudden caffeine rush but because someone with...

[PRSA Houston] Level Up Your Career: LinkedIn & Job Hunting 101 with Brookwoods Group

Join the PRSA Houston’s Young Professionals Committee for an engaging and interactive session with Brookwoods Group's John Sweney and Debbie Milks...

March Marketing and Communication Events

Hope to see you at many of the events this month - enjoy the Rodeo!!!

Overload Burnout Is Real: How to Support Employee Well-Being

Combat overload burnout and support employee well-being by embracing our practical tips and strategies. Create a happier and healthier workplace this year.

5 Creative Ways To Show Employee Appreciation Year - Round

Consistently showing employees how much you value their hard work strengthens morale, enhances loyalty, and creates a positive workplace culture. Beyond standard approaches,...

How to Engage Your Staffing and Recruiting Firm for 2025 Hires

Beat the competition and secure top talent for the new year. Learn why now is the ideal time to partner with a staffing...

The Ghosting Epidemic: How to Stop Candidates from Vanishing into Thin Air

Say you've found the perfect candidate. Their resume is stellar, their interview was a knockout, and you're ready to extend an offer. But...

Why Companies Are Hesitant to Invest in Employee Development

Remember the days when companies invested heavily in employee development? Generous training programs, clear career paths, and a sense of lifelong loyalty were...

8 Ways to Sabotage Your Recruiting Program

We think companies have the best intentions when undertaking the recruiting process. But sometimes they just get it wrong. Here are eight practices...

4 GENERATIONS AT WORK: Strategies For Recruitment, Retention, And Collaboration

Today's professional workforce is comprised of four distinct generations, each with its own unique perspectives, values, and work styles. Understanding these differences is...

The Talent Tug-of-War: Winning Strategies for Attracting Top Candidates in a Competitive Market

Attracting top talent even in a down economy can still be challenging. The top candidates will always be in high demand, and companies must...

8 STEPS TO MAKE YOUR HIRING PROCESS MORE EFFICIENT

Streamlining your hiring process and focusing on employer branding can help you secure perfect-fit candidates quickly. Here are eight ways you can enhance...

Candidate Experience Matters: How to Make a Positive Impression and Attract Top Talent

No matter what the economic environment, when it comes to recruitment in Houston, top talent is always in high demand. However, when the...

Talent DNA: How to Lead When 'Communication' Is Your Strongest Natural Talent

Ever found yourself effortlessly captivating an audience, weaving words into stories that resonate, and leaving people feeling understood and inspired? If so, the...

How to Attract and Retain Top Engineering Talent in the Energy Capital of the World

Houston, the energy capital of the world, is a dynamic hub for engineering innovation in the oil and gas sector as well as...

Talent DNA: How to Lead When Adaptability Is Your Strongest Natural Talent

In a world where change is the only constant, adaptability isn't just a valuable leadership trait; it's a superpower. If you've taken the CliftonStrengths...

THE TOP 5 REASONS EMPLOYEES QUIT (AND HOW TO KEEP THEM)

Employee turnover affects all organizations at one time or another. Here are the top reasons employees quit and solutions to improve retention and build...