Will You Be Paying By Cash or Phone-Tap?

Posted By: Brookwoods Group on March 21, 2012

We are familiar with paying cash, check or charge, but what if you were asked to pay by phone-tap?  Sounds like an odd question but we suspect customers will begin hearing this phrase more and more.  Google Wallet is one of the more popular apps for this sort of transaction, but competition is quickly growing.

And which businesses are offering customers the option to pay by tapping?  Erin Dostal's read about Pinkberry to accept Google Wallet at 69 retail locations reveals that more and more businesses are seeing the advantage in this new technology.

We are not sure how this will influence the future of B2B transactions just yet, but we imagine organizations will leverage this new technology somehow...