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How to Build and Drive Your Personal Brand

Define who you are and how you want to be perceived. Be authentic and true to you—don’t borrow someone else’s brand. If the automobile has a four-cylinder engine, it’s not a muscle car.

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Chief Marketing Officer vs. Chief Communications Officer: Who Leads Who?

Throughout the years, there have been many conversations about whether the C-suite appreciates the marketing and communications functions at their companies. The short answer is yes.

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Thank-you Notes: How to Show Gratitude and Stand Out in a Crowd

Potential employers are getting texts every day. And they’re reluctantly hiring many of the senders anyway! But you’re going to be different, aren’t you? You’re going to do something unexpected that will give you an edge in landing the perfect job. Most potential employers appreciate a thank-you note, and it can make you stand out from the illiterate texting crowd.

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Three Heads ARE Better Than One:

Now that social media is a permanent addition to the recruiting tool belt, it’s more important than ever for the department seeking talent to work closely with HR to find and qualify candidates.

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Seven Reasons Employees Are Not Into You

Are you frustrated with employees who seem to be more into themselves than into the company? Here are seven reasons this may be so and what you can do about it...

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Results Versus Skills: What the Super Bowl Teaches Us About How to Win

The Super Bowl doesn’t care what’s on your resume or whether you were a first-round or a fifth-round draft pick. … Players and teams get to the Big Game through one thing: their results—their performance—during the regular season.

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Why Companies Hire the Wrong People

Here's why so many companies pass over superior job candidates, plus some hints on what you can do about it right now...

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HBJ Guest Contributor: Are you about to terminate your 2020 leaders?

Brookwoods Group CEO John Sweney points out the danger of over reacting to today's economic ill winds, and laying off today the very employees you will wish you had to lead your company in 2020...

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From Land to Sea: Oil & Gas Jobs Could Move Offshore

Despite gloomy oil & gas news, one important sector is fueling major job growth: offshore deepwater drilling in the Gulf of Mexico...

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Yes, You CAN Recover from Misdeeds at the Office Party!

Kazim Ladimeji with Recruiter.com outlines a four-step recovery plan that doesn’t involve hari kari, but just some common sense actions you can take both to repair the damage now and to move ahead smarter in the future.

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